Case Studies

This collection of projects showcases some of the creative and strategic work I’ve led, developed, and directed. Each one offers a look behind the scenes with background on ideation, problem solving, and results of the work delivered.

Prismacolor Technique

  • Prismacolor, Newell Brands

    • Creative Director

    • Director of Photography

    • Music Supervisor

    • Design Director

    • Photo Director

    • Voice Director

    • Set Designer

    • Campaign Strategist

    • Digital Design

    • Video Production

    • Print Design

    • Motion Design

    • Social Content

    • Lesson Design & Development

    • Digital Strategy

    • Creative Strategy

Paper Mate Scented Flair

  • Paper Mate, Newell Brands

    • Art Director

    • Photo Director

    • Design Director

    • Set Designer

    • Digital Design

    • Video Production

    • Print Design

    • Motion Design

    • Social Content

    • Lesson Development & Design

    • Digital Strategy

    • Creative Strategy

Caswell-Massey

  • Caswell-Massey

    • Design Director

    • Art Director

    • Photo Director

    • Marketing Strategist

    • Brand & Content Lead

    • Producer

    • Brand Identity

    • Print Design

    • Digital Design

    • Photography

    • E-commerce Strategy

    • Campaign Development

    • Direct Mail

    • Social Content

    • Email Marketing

    • Retail & Packaging Design

    • Catalog Design

    • Advertising Strategy

Fujifilm

  • Fujifilm

  • Creative Director, Americas Region

    • Creative leadership

    • Operational transformation

    • Brand strategy

    • Internal engagement

    • Campaign development

    • Photo & video direction