Sharpie - Brush Twin
Permanent Markers

For the launch of Sharpie's Brush Twin Permanent Markers, a dual-tip marker featuring both a brush tip and a fine point, I developed a concept rooted in creative demonstration: an art-focused social media influencer creating content around decorating a pair of shoes with a botanical illustration using the new markers.

I owned the project end to end. From concept development and model selection to wardrobe, prop design, art direction for the illustrated shoe props, and on-set photo direction, every creative decision ran through me. I directed lighting, composition, and styling on set while collaborating closely with our photographer to bring the vision to life.

To support the botanical theme, I partnered with an influencer in the rare tropical plant and houseplant space to source all of the live plants used in the shoot. Each plant was selected for its unique form and color, chosen specifically to complement the illustrations and reinforce the creative concept. The result was a set that felt lush, intentional, and visually connected to the art being made with the product.

The final assets were featured on Sharpie's website homepage and product pages, as well as across major retail platforms including Amazon, Target, and Walmart.